Alpine’s Midweek Mercantile & Music resumes for Spring 2021

ALPINE  — The city of Alpine is ringing in a new season of weekly events with local arts, crafts, and food vendors, live music and more, re-launching its Midweek Mercantile & Music event this evening.

City Manager Erik Zimmer said, “We are pleased to bring back the popular Midweek Mercantile & Music event series and resume our efforts to provide safe outdoor events that celebrate our community and businesses.”

“While we are grateful that the numbers of reported COVID cases in Alpine have declined and we all feel a sense of optimism as vaccinations continue, there is still a need for caution,” Zimmer said. “Outdoor events like the Midweek Mercantile & Music can provide family-friendly activities for Alpine residents and visitors while allowing safe social distance in the fresh air.”

The first Midweek Mercantile & Music for Spring 2021 will be held on Thursday, March 4, 2021, from 4 to 7 p.m. The event will take place every Thursday through May 27, and then go to a once-monthly format through the summer. Third Street will be closed between Holland Avenue and Avenue E for vendors to set up booths. For continued safety, face masks will be required while shopping. If guests maintain appropriate distance, they may remove their masks to enjoy their food and drinks.

Live music is a central part of the Midweek Mercantile & Music events, with local and regional musicians entertaining from the porch of the Alpine Visitor Center. Alpine band Tied to the Tracks will open the season on March 4, followed by A Few Too Many on March 11, Molly Ferguson of Mariachi Santa Cruz and the Resonators on March 18, and Anthony Ray Wright on March 25.

Third Street and Holland Avenue is also home to several food trucks, coffee shops and restaurants where attendees can get snacks and dinner.

There is no charge for vendors to participate. Anyone who is interested should contact the Visitor Center for more information 432-837-2326 or